AdBlock Max is a great ad blocker designed to enhance your browsing experience by eliminating intrusive ads. With a user-friendly interface and powerful features, it stands out among competitors. | ||
Key Features A summary of the most important features offered by each extension. |
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Our Rating Tooltivity's expert review score for each extension, based on hands-on testing and research. | 8.6 Winner in this category | 8.4 |
Total users Total active users across all major browsers: Chrome, Edge, Firefox, and Safari. | 200,000 | 1,000,000 Winner in this category |
Total ratings Total number of user ratings received across all supported browsers. | 8,247 | 8,802 Winner in this category |
Average rating Average user rating across all browsers, calculated from available store ratings. | 4.8 ⭐ Winner in this category | 4.8 ⭐ |
Entry Level Price The minimum price required to start using the extension. "Free" means a free tier is available. | Free | Free |
Chrome User rating and stats for the extension on Chrome browser. | ![]() 4.8 3.86 Average Chrome Web Store rating from the last 100 reviews 200.0K+Users Winner in this category | ![]() 4.8 3.24 Average Chrome Web Store rating from the last 100 reviews 1.0M+Users |
Edge User rating and stats for the extension on Edge browser. | - | - |
Firefox User rating and stats for the extension on Firefox browser. | - | - |
Safari User rating and stats for the extension on Safari browser. | - | - |
Features Tooltivity's expert score for the 'Features' aspect of each extension. | 9.0 AdBlock Max offers comprehensive functions for blocking advertising, including pop-ups, banners, and video ads. Ad blocker ![]()
These additional functions are hidden at the bottom of the settings and can be activated. There is also a website whitelist on which no advertising should be blocked. ![]() Privacy Security Winner in this category | 8.0 Merlin AI offers a variety of features including summarizing, writing, coding, diagramming and more. It supports multiple AI models such as GPT-4, Claude and Gemini and allows users to create custom AI chatbots and knowledge bases. The platform also integrates with the web and files in real time. However, some features, such as PDF summarization, are not as robust as those of specialized tools. It also lacks what we consider to be the important function of direct communication between AI and the current website. In addition, the function of direct communication between AI and the current website, which we consider important, is missing. ![]() |
Performance Tooltivity's expert score for the 'Performance' aspect of each extension. | 8.3 Basically, the extension runs smoothly without any performance problems. Page load times are shortened by blocking advertising. Winner in this category | 7.5 Merlin is generally fast and responsive, but it can slow down browsers, especially on older hardware. There are occasional bugs and crashes, though the team releases frequent updates and improvements. |
Design Tooltivity's expert score for the 'Design' aspect of each extension. | 8.8 The user interface is clear and intuitive. In particular, the filter customization options are very clearly displayed in the extension pop-up. | 9.1 The design has a modern look and feel, with handy keyboard shortcuts and sidebar integration that make navigation easier. That said, the user interface can feel cluttered and overwhelming, especially for new users, and there are inconsistencies between the extension, web, and mobile versions. ![]() Winner in this category |
Value for Money Tooltivity's expert score for the 'Value for Money' aspect of each extension. | 9.0 If you take a closer look at the extension in addition to the basic functions, you will see how many additional functions are available. As a free web extension, the price/performance ratio is very good. Winner in this category | 8.2 The free plan is generous for light users, offering a substantial daily quota and access to a wide range of basic features. The Pro plan is competitively priced, especially when compared to the cost of subscribing to multiple separate AI tools, and unlocks unlimited access to all models and advanced features. However, the absence of a free trial for premium features means users must commit before experiencing the full capabilities of Merlin AI. Additionally, some users report that the query system—where different models and features consume varying amounts of daily queries—can be confusing or feel restrictive, particularly for those trying to understand how far their usage will go on each plan. |
Ease of Use Tooltivity's expert score for the 'Ease of Use' aspect of each extension. | 8.0 The tool is uncomplicated and easy to install. Due to the well-designed method of a slider for the strength of the filter mode, preferences are easy to configure for everyone. | 8.5 Getting started with Merlin AI is straightforward—installation is quick, and the onboarding process is simple enough for most users to begin using core features right away. However, the platform’s extensive feature set can be overwhelming at first, leading to a noticeable learning curve as users explore everything it offers. Some users have expressed confusion about how the daily query limits work, how different models are selected or switched, and which features are available on each plan. Occasional bugs and log-in issues can also disrupt the workflow, requiring users to troubleshoot or reach out to support. Overall, while Merlin AI is accessible, mastering its full capabilities may take some time and patience, especially for those new to AI tools. Winner in this category |
Security & Privacy Tooltivity's expert score for the 'Security & Privacy' aspect of each extension. | 8.5 AdBlock Max offers privacy protection through the additional function to prevent tracking. The extensions' data is protected by industry-standard measures. | 9.3 Merlin does not sell user data to third parties and only uses data for core functionality. The privacy policy is transparent, but some users remain concerned about the amount of data collected and the permissions required. Winner in this category |
Conclusion A summary of our findings and final thoughts for each extension. | AdBlock Max is a good tool for anyone who wants to block advertising quickly and easily. It also has additional features for those with a little more technical knowledge. Unfortunately, these are somewhat hidden for beginners and are described via external GitHub links.
| Merlin AI is a powerful and versatile tool that can really boost the productivity of a wide range of users. The integration of multiple AI models and functions into a single extension is ideal for this p However, Merlin is not completely perfect. We encountered occasional bugs, inconsistencies in the user interface and some performance issues. Pricing can also be confusing, and some features are locked behind a paywall.. Overall, Merlin AI is a good choice for anyone looking for an all-in-one AI assistant for the browser - especially if you value having multiple AI models and tools in one place. |
Our Recommendation | In our comparison between AdBlock Max and Merlin AI, AdBlock Max came out on top, scoring 8.6. Merlin AI is the most widely used, with over 1 million users and 9k+ reviews, but AdBlock Max outperformed it in our review. We rate AdBlock Max and Merlin AI lower than users do. Notably, AdBlock Max has the highest user rating in the Chrome Web Store at 4.83, which is even higher than our rating of 8.6. In the end, the differences between these extensions are minimal, so your choice may come down to personal preference or specific features.
If you want a quick recommendation, AdBlock Max is our top pick. But as always, the best choice depends on what matters most to you. |