A Fine Start is a minimalistic new tab page extension for Chrome, offering a clean list of links, customizable themes, and optional syncing for a streamlined browsing experience. | ||
Key Features A summary of the most important features offered by each extension. |
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Our Rating Tooltivity's expert review score for each extension, based on hands-on testing and research. | 8.7 Winner in this category | 8.4 |
Total users Total active users across all major browsers: Chrome, Edge, Firefox, and Safari. | 1,602 | 1,000,000 Winner in this category |
Total ratings Total number of user ratings received across all supported browsers. | 52 | 8,802 Winner in this category |
Average rating Average user rating across all browsers, calculated from available store ratings. | 4.3 ⭐ | 4.8 ⭐ Winner in this category |
Entry Level Price The minimum price required to start using the extension. "Free" means a free tier is available. | Free | Free |
Chrome User rating and stats for the extension on Chrome browser. | ![]() 4.9 4.94 Average Chrome Web Store rating from the last 100 reviews 1.0K+Users Winner in this category | ![]() 4.8 3.24 Average Chrome Web Store rating from the last 100 reviews 1.0M+Users |
Edge User rating and stats for the extension on Edge browser. | ![]() 3.4 3.4 Average Microsoft Edge Store rating from the last 100 reviews 368Users Winner in this category | - |
Firefox User rating and stats for the extension on Firefox browser. | ![]() 4.6 4.65 Average Mozilla Firefox Add-ons Store rating from the last 100 reviews 234Users Winner in this category | - |
Safari User rating and stats for the extension on Safari browser. | - | - |
Features Tooltivity's expert score for the 'Features' aspect of each extension. | 8.0 A Fine Start offers features for users looking for a minimalist approach to managing their new tab. Organizing links into groups and sorting them via drag-and-drop allows for a tidy and efficient workspace to stay focused. Some functions must first be activated in the settings. For example, groups can be collapsed to hide sections that are not needed at the moment. In addition, all pages from an entire group can be opened simultaneously with one click. ![]()
Winner in this category | 8.0 Merlin AI offers a variety of features including summarizing, writing, coding, diagramming and more. It supports multiple AI models such as GPT-4, Claude and Gemini and allows users to create custom AI chatbots and knowledge bases. The platform also integrates with the web and files in real time. However, some features, such as PDF summarization, are not as robust as those of specialized tools. It also lacks what we consider to be the important function of direct communication between AI and the current website. In addition, the function of direct communication between AI and the current website, which we consider important, is missing. ![]() Winner in this category |
Performance Tooltivity's expert score for the 'Performance' aspect of each extension. | 9.7 In terms of performance, we did not notice any problems during the test. No slow loading times or anything similar were detected, even when opening groups with a high number of bookmarks, these were always opened immediately. Overall, A Fine Start offered impressive performance here. Winner in this category | 7.5 Merlin is generally fast and responsive, but it can slow down browsers, especially on older hardware. There are occasional bugs and crashes, though the team releases frequent updates and improvements. |
Design Tooltivity's expert score for the 'Design' aspect of each extension. | 8.2 The design of A Fine Start is characterized by a clean and minimalist aesthetic that emphasizes focused work. The design is very intuitive and you can choose from basic themes, including dark mode. From our point of view, even though the design is meant to be minimalistic, it could be a little more customizable for the user. For example, it would be handy if you could move the groups around the website flexibly, as they can currently only be moved to certain predefined positions. A very rarely seen and positive aspect is a function in the settings. The extension offers the option of hiding the button for premium advertising and the footer on the New Tab page. ![]() | 9.1 The design has a modern look and feel, with handy keyboard shortcuts and sidebar integration that make navigation easier. That said, the user interface can feel cluttered and overwhelming, especially for new users, and there are inconsistencies between the extension, web, and mobile versions. ![]() Winner in this category |
Value for Money Tooltivity's expert score for the 'Value for Money' aspect of each extension. | 8.7 A Fine Start offers all functions in the free version, only the cross-device synchronization is an added value of the premium subscription. For most users, the price-performance ratio of the free version is therefore perfect. However, users for whom synchronization is important may wonder whether just this one function is worth the cost of the premium model. There is still potential here to include other minimalist functions such as those offered by competitors to offer even more added value. Winner in this category | 8.2 The free plan is generous for light users, offering a substantial daily quota and access to a wide range of basic features. The Pro plan is competitively priced, especially when compared to the cost of subscribing to multiple separate AI tools, and unlocks unlimited access to all models and advanced features. However, the absence of a free trial for premium features means users must commit before experiencing the full capabilities of Merlin AI. Additionally, some users report that the query system—where different models and features consume varying amounts of daily queries—can be confusing or feel restrictive, particularly for those trying to understand how far their usage will go on each plan. |
Ease of Use Tooltivity's expert score for the 'Ease of Use' aspect of each extension. | 8.3 A Fine Start offers a straightforward setup process. The drag-and-drop functionality for organizing links is intuitive, allowing users to quickly rearrange their bookmarks to suit their needs. Setting up the required bookmarks initially takes a little time, and a function for transferring bookmarks already in the browser could simplify the whole process. The additional functions that are initially somewhat hidden in the settings may also not be found directly by all users. ![]() Overall, the existing functions and the setup are easy to use, but there is still room for improvement. | 8.5 Getting started with Merlin AI is straightforward—installation is quick, and the onboarding process is simple enough for most users to begin using core features right away. However, the platform’s extensive feature set can be overwhelming at first, leading to a noticeable learning curve as users explore everything it offers. Some users have expressed confusion about how the daily query limits work, how different models are selected or switched, and which features are available on each plan. Occasional bugs and log-in issues can also disrupt the workflow, requiring users to troubleshoot or reach out to support. Overall, while Merlin AI is accessible, mastering its full capabilities may take some time and patience, especially for those new to AI tools. Winner in this category |
Security & Privacy Tooltivity's expert score for the 'Security & Privacy' aspect of each extension. | 9.5 A Fine Start attaches great importance to security and data protection. The extension collects only minimal personal data and focuses only on what is necessary for the core functions. The privacy policy is transparent and makes it clear that data is not sold to third parties. The optional premium subscription requires an account, otherwise, not even an account is needed. Winner in this category | 9.3 Merlin does not sell user data to third parties and only uses data for core functionality. The privacy policy is transparent, but some users remain concerned about the amount of data collected and the permissions required. |
Conclusion A summary of our findings and final thoughts for each extension. | A Fine Start is a well-designed tool for anyone who just wants to have their bookmarks sorted on their new tab page. Its focus on privacy and user-friendly features makes it a perfect choice in this area. While the free version offers a wealth of features, the premium subscription adds little value. Overall, A Fine Start is a good choice for users who want to stay focused and have a New Tab page without a lot of distractions. | Merlin AI is a powerful and versatile tool that can really boost the productivity of a wide range of users. The integration of multiple AI models and functions into a single extension is ideal for this p However, Merlin is not completely perfect. We encountered occasional bugs, inconsistencies in the user interface and some performance issues. Pricing can also be confusing, and some features are locked behind a paywall.. Overall, Merlin AI is a good choice for anyone looking for an all-in-one AI assistant for the browser - especially if you value having multiple AI models and tools in one place. |
Our Recommendation | In our comparison between A Fine Start and Merlin AI, A Fine Start came out on top, scoring 8.7. Merlin AI is the most widely used, with over 1 million users and 9k+ reviews, but A Fine Start outperformed it in our review. User reviews for A Fine Start reflect our findings, while we rate Merlin AI lower than users do. Notably, Merlin AI has the highest user rating in the Chrome Web Store at 4.80, which is even higher than our rating of 8.4. In the end, the differences between these extensions are minimal, so your choice may come down to personal preference or specific features.
If you want a quick recommendation, A Fine Start is our top pick. But as always, the best choice depends on what matters most to you. |