Compare AdGuard AdBlocker and Matter: Which Extension is the Best?

AdGuard Adblocker is a browser extension with over 14 million users, designed to block ads, enhance privacy, and protect against online threats. Read our detailed review to see how it performs.
Matter uses AI to help you read and listen smarter—transcribe podcasts, speed up audio, and organize content for faster, more effective learning.
Key Features
  • Block Ads: Blocks video ads, pop-ups, banners, and text ads on all websites.
  • Privacy Protection: Blocks third-party trackers and protects your privacy.
  • Customizable: Offers allowlists and custom user rules.
  • Malware Protection: Blocks malicious websites and spyware.
  • Crypto-jacking Protection: Blocks known crypto-jackers for added security.
  • AI Transcription: Convert podcasts and YouTube videos into readable text
  • Speed Listening: Listen to articles at 2x speed with natural-sounding voices
  • Service Integration: Connect with Kindle, Gmail, and popular note-taking apps
  • Content Organization: Save and categorize your reading materials efficiently
  • Cross-Platform Access: Access your content across different devices
Our Rating
9.0
9.0
Total users
26,844,851
20,000
Total ratings
78,338
29
Average rating
4.3 ⭐
4.1 ⭐
Entry Level PriceFreeFree
Chrome
Chrome Web Store logo
4.7
4.19
65.1K+ ratings
14.0M+Users
Chrome Web Store logo
4.1
3.75
29 ratings
20.0K+Users
Edge
Microsoft Edge Store logo
4.8
4.23
6.6K+ ratings
11.4M+Users
-
Firefox
Mozilla Firefox Add-ons Store logo
4.7
4.44
6.6K+ ratings
1.5M+Users
-
Safari
-
-
Features
9.3

Ad Blocker:

In our tests, ad banners and ad videos were blocked on all websites, including YouTube and Twitch. Blocked ads also include social media widgets and pop-ups, among other things.

Ad Blocking

Privacy and Malware Protection:

The extension blocks tracking by blocking third-party trackers on all websites and protects your personal data. It also detects and blocks malicious websites and spyware.

personal data

Customizable

AdGuard Adblocker offers the option of activating or deactivating all functions yourself.
It also offers an allow list and user-defined rules. This means that you can make adjustments to the rules or allow advertising on certain websites that you want to support.

9.2

Matter's feature set is imposing, offering a comprehensive suite of tools that enhance the reading and listening experience. The AI transcription capabilities are particularly noteworthy, as they accurately convert spoken content into readable text.

text to speech

The speed listening feature with natural-sounding voices is a game-changer for consuming content efficiently. The integration options with popular services like Kindle and Gmail make it a versatile tool for content management. The regular updates and improvements show a commitment to enhancing the user experience.

Performance
9.0

A recent user complained in a review that it had YouTube problems that affected the performance and speed of the website. In our test, we did not notice any performance problems. The extension generally works quickly and reliably. There are also regular updates, so the problem may already have been solved.

9.2

Matter delivers reliable performance across all its features. Content processing is fast and efficient, handling various file types and formats smoothly. The sync capabilities work reliably across devices, ensuring content is always up to date. The tool uses system resources efficiently, maintaining good performance even with multiple features in use. Response times are quick, providing a snappy user experience. The stability across different platforms is impressive, though occasional minor issues may occur during heavy usage.

Design
9.2

The design is very clear and well-organized. The display of the settings is significant for adblockers. Here, great importance has been attached to user-friendliness and highlighting the customizable settings.

8.8

The interface design is clean and modern, making it easy to navigate through different features. The layout is intuitive, with a clear hierarchy that helps users find what they need quickly. The mobile-responsive design ensures a smooth experience across devices. While the design is generally excellent, there's room for improvement in some areas of the mobile interface.

Value for Money
9.2

The free browser extension offers numerous functions that worked perfectly in the test. Compared to competitors, you get many functions here that others offer for a fee.
If further functions are required that can also be used outside the web browser, AdGuard Adblocker also offers an app that is subject to a charge. We consider the current lifetime prices to be fair for the services offered.

9.3

The free tier offers substantial value, providing access to most essential features without cost. The premium pricing is competitive compared to similar tools in the market. Regular feature updates ensure that users get ongoing value from their subscription. The cross-platform access adds significant value for users who work across multiple devices.

Ease of Use
9.5

Installation is quick and easy. What impressed us in comparison to other competitors was that AdGuard Adblocker clearly shows which functions it offers and explains them in the introduction, and you can activate them directly if you wish. The extension therefore attaches great importance to ensuring that every user recognizes and uses the options. With competitors, some functions were somewhat hidden in the settings.

Configure
9.0

Matter is very user-friendly, with a straightforward setup process that gets users started quickly. The controls are intuitive and well-placed, making it easy to access key features. The content organization system is logical and easy to understand. The onboarding process is helpful, guiding new users through the main features. The learning curve is minimal, allowing users to get the most out of the tool without extensive training.

Security & Privacy
8.0

Strong privacy protection by preventing tracking. Also features malware detection and blocking, although public complaints could raise concerns.
Overall, AdGuard provides transparency in its privacy policy and limits data collection. Some practices, such as filing public complaints and reviewing website visits, should be critically questioned.

8.7

The tool takes security seriously, implementing robust data encryption to protect user information. The privacy-focused design ensures that user data is handled responsibly. The company maintains transparency about data handling practices through a clear privacy policy. Regular security updates help maintain a secure environment. While the security measures are solid, some users might want more control over their data sharing preferences.

Conclusion

AdGuard Adblocker is, in our opinion, a very good ad-blocking tool compared to its competitors, offering a range of features in the free extension that you often have to pay for. In our test, all ads were blocked. Other ad blockers currently fail because of YouTube's advertising videos, but AdGuard currently seems to have this fully under control. Overall, it is the choice for a free browser extension with many features.

Finally, we would like to point out that our test is about the browser extension. If you work in different browsers and don't want to install a new extension in each one, or if you work a lot in apps that carry out advertising and tracking, AdGuard Adblocker offers an app for comprehensive security outside the browser.

The AdGuard app allows you to block advertising in other apps outside of your web browser, for example, and keep your data secure. Here is an overview of the additional functions:

Comparison

Currently, you have the opportunity to purchase the app as a lifetime plan. Here you can decide whether the app should be installed on 3 or 9 devices.

Pricing

Matter is a well-designed tool for increasing productivity. Its ability to change the way we consume content from text to speech is particularly ideal for those who need to process information quickly.

The free version offers enough functionality for casual users, while the premium features offer significant added value for power users.

Although there are some areas for improvement, Matter's core functionality and ease of use make it an excellent choice for anyone looking to enhance their reading and listening experience.

Our Recommendation

In our comparison between AdGuard AdBlocker and Matter, all extensions performed equally well, each scoring 9.

AdGuard AdBlocker is the most widely used, with over 27 million users and 78k+ reviews—and it also delivered the strongest performance in our tests. User reviews reflect our findings.

Notably, AdGuard AdBlocker has the highest user rating in the Chrome Web Store at 4.28, which supports its strong performance in our review.

In the end, the differences between these extensions are minimal, so your choice may come down to personal preference or specific features.


  • Looking for the richest feature set? AdGuard AdBlocker stands out with a rating of 9.3. On the other hand, Matter lags behind in this area with a rating of 9.2.
  • Need top performance? Matter stands out with a rating of 9.2. On the other hand, AdGuard AdBlocker lags behind in this area with a rating of 9.
  • Design lovers, take note: AdGuard AdBlocker stands out with a rating of 9.2. On the other hand, Matter lags behind in this area with a rating of 8.8.
  • Want to get the most for your money? Matter stands out with a rating of 9.3. On the other hand, AdGuard AdBlocker lags behind in this area with a rating of 9.2.
  • If you hate complicated tools, AdGuard AdBlocker stands out with a rating of 9.5. On the other hand, Matter lags behind in this area with a rating of 9.
  • With privacy and security becoming ever more important, Matter stands out with a rating of 8.7. On the other hand, AdGuard AdBlocker lags behind in this area with a rating of 8.

There's no single winner, so check the categories above to find your best fit.